Delicious! Jo Malone’s brand new perfume is the perfect scent for spring

Cathy Donohue

Jo Malone launches a new, limited-edition scent and it is truly delicious.

The Jo Malone Blossoms Collection has arrived and as you can imagine, it includes a whole host of beautiful scents.

In addition to some much-loved Jo Malone favourites (Orange Blossom, we see you), long-awaited returns (Star Magnolia, we love you), and some surprises (Silk Blossom candle, we’ve been waiting for you), there’s a new member of the Blossom family.

A brand new scent has also launched with Frangipani Flower proving the perfect scent for spring.

Frangipani is the focus of this brand new fragrance but you’ll also be won over by the scent of jasmine petals, ylang ylang, sandalwood and a refreshing hint of lemon.

Dreamy.

View this post on Instagram

A radiant new Blossom. We think you’ll fall for Frangipani Flower… #BrilliantBlossoms

A post shared by Jo Malone London (@jomalonelondon) on Apr 2, 2019 at 5:00am PDT

Speaking about the limited-edition launch, Céline Roux, Head of Global Product Development said:

“We used a beautiful headspace to represent the frangipani as we wanted to stay close to its natural scent, which is so distinctive. It’s creamy and sweet with a solar effect – it’s also very exotic, so the moment you smell the fragrance, you’re taken on a journey”.

This collection sees the return of Star Magnolia Hair Mist which was a huge hit on its initial release in 2017.

Silk Blossom has been transformed into a tempting candle this time around and for the first time ever, crowdpleaser Orange Blossom comes in a hair mist and a diffuser.

Each scent in the blossoms collection can be worn alone or layered with another to create a unique combination, continuing on the popular Jo Malone tradition.

View this post on Instagram

Long-loved blossoms of the past, and brand new scents in bloom for the season. From Colognes to Candles, discover a delectable collection. #BrilliantBlossoms
A post shared by Jo Malone London (@jomalonelondon) on Apr 3, 2019 at 9:55am PDT

Products from the Blossoms collection are packaged in shades of pretty pink, mint green, soft orange and sunshine yellow, proving the perfect spring purchase to adorn your dressing table.
As the collection is limited-edition, the products are only available while stocks last and like previous Jo Malone launches, they’re sure to sell out in record time.