Terrie McEvoy helps launch fertility awareness campaign aimed at women in their 20’s and early 30’s
These days, more and more couples and women are finding themselves having to seek help when it comes to starting (or adding to) their families.
This can only mean one thing – the issues of reproduction and reproductive health need to be talked more about, and we need to educate and empower women (and couples) with education and knowledge when it comes to their fertility.
To help with this, Ireland’s leading fertility services provider, ReproMed, has launched an awareness campaign aimed at women in their 20’s and early 30’s. The #letstalkfertility campaign seeks to educate, inform and afford women the opportunities to take their fertility health and reproductive future into their own hands.
The campaign, fronted by ReproMed Campaign Ambassador, nurse and social media personality Terrie McEvoy, seeks to change people’s perception of reproductive health and enable women to determine their future personal fertility path.
“I have a number of really close friends, who over the course of the last few years, have had struggles and challenges with fertility," McEvoy says.
"Speaking with them so openly, really opened my eyes and encouraged me to think about my own fertility. As their friend, I wanted to support them and as a medical professional, I realised that I wanted more knowledge of the area, so that I was better equipped to understand such a personal experience."
McEvoy explains that having been working with ReproMed behind the scenes now for a number of months, she felt much more knowledgeable and empowered.
"Taking part in this campaign allows me to use my platform to open this important conversation with so many more women and I am truly empowered about that”.
Over the past two years, ReproMed has seen a 30 percent increase in fertility consultations, and a larger increase in patients requesting egg freezing services, something which, according to ReproMed, is pointing to an increased awareness of fertility options amongst women and a desire to take more control of their reproductive health.
‘The aim of this campaign is to encourage women to think about their fertility and the steps they can take now to ensure they optimise their fertility health in the future," explains Dr Hans Arce, Medical Director ReproMed.
"It can be a challenging subject to discuss which is why we need to have open and honest conversations with friends and family around fertility to normalise the conversation and make sure anyone interested in accessing fertility services whether that is AMH testing or IVF, can do so feeling fully supported at every stage.”
For same sex couples and single women, investigating their personal fertility will further alleviate any concerns or worries that may exist around starting a family and equip them with the knowledge to begin their route to motherhood whether through sperm donation and/or egg transplant.
This multi-faceted campaign focused on social media activations will be led by Terrie and over the course of the campaign will include an IGTV interview with Dr Hans Arce, Medical Director, ReproMed where Terrie will ask the most popular questions surrounding female fertility.
For more information about the campaign, check out www.repromed.ie