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One of Amazon's most popular devices has been given a huge discount for Black Friday.
The online retail giant has officially kicked off its Black Friday week sales, which will run between 20 November and 1 December.
Thousands of deals are expected across the site, with discounts on its own devices, including the Ring Video Doorbell.
Usually priced at €113.48 the Ring Video Doorbell has been given a huge 60% discount, and marks its cheapest price this year.
Shoppers can now bag the popular device for €45.39, with more than 5,000 purchased in the last month alone.
The Ring Video Doorbell is easy to set up as there's no wiring needed, and it takes just five minutes to install.
Once it's mounted to a door or wall, it's ready to capture a head-to-toe, sharp HD video feed of whatever or whoever is nearby.
Once it has rung or motion is detected, the Ring Doorbell alerts the user via their phone, streaming a clear picture straight to the device through the Ring app, while also providing two-way communication.
It can even alert the user when a package is on their doorstep, especially important at this time of year when Christmas presents are being delivered.
More than 13,000 shoppers have tried and tested the Ring Video Doorbell, giving it an average rating of 4.5 stars on Amazon.
One customer said in their five-star review: "I'm incredibly pleased with this Ring doorbell. So far, the video quality is clear, especially during the day. In low light conditions and at night, when there’s a lack of natural and sometimes artificial light, the image quality is still decent.
"The sound quality is also very good, with the built-in, two-way microphones performing well and consistently. There's no lag. I was very impressed with the range in which the camera can cover and also in which you can set the motion detection to cover."
Another wrote: "The setup was super easy - it really did take about 5 minutes just like the description says. The video quality is clear and crisp, with a full head-to-toe view that gives great coverage of my doorway. The built-in battery means no messy wiring, and it’s been running smoothly since installation."
While a third said: "Having had a Blink doorbell previously which was a non movement recording, missed bell pressing, battery eating machine I was keen to see how the Ring compared.
"So far I am extremely impressed with the Ring. The battery life so far has been exceptional, it still has plenty of power left from the first charge, which is so much better than expected."
To shop the Ring Battery Video Doorbell with a 60% discount head to Amazon here.
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