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24th Jun 2020

Coast has launched its Irish website and the summer collection is to die for

Melissa Carton

We want it all!

Womenswear brand Coast, newly acquired by the Boohoo group, has launched its Irish website and we could not be more excited!

The high summer 2020 collection unveils a new vision, refreshed new product offering and a renewed direction.

Perserving elements of Coast’s core DNA, the high summer collection echoes the way women dress today, emphasising versatility, desirability and quality to create that memorable ‘Make An Entrance’ moment.

The high summer collection champions fashion for feeling, whether that’s fun, glam, pretty or elegant.

Match your mood with a treasure trove of pieces: gorgeous organza tops, pretty pastel tailoring, fairytale florals and fun colour pops – and, of course, classic occasionwear pieces made for twirling the night away.

The Coast collection was inspired by the feeling of your own personal ‘wow’ moment, with show-stopping pieces for making an entrance and leaving a lasting impression.

The season’s colour palettes were designed to create joy with starburst brights and flashes of neon alongside candy-shop pastels that inspire a sunny outlook, no matter the forecast.

Anyone that knows me, knows I love my colours as bright as possible so I can’t wait to browse the Coast summer collection.

From statement florals to bold polka dots, we love prints this season. Whether party pieces or styled for everyday, they create instant impact.

Worn head-to-toe or broken up with denim and block colours, these pieces will get you noticed.

I’m particularly in love with this look. Pink on pink, yes please!

I think we’ve all been planning our first night after outfit and that top is high on my list as well as this gorgeous dress.

You can check out Coast’s new Irish site here.