jeans

Levi’s CEO issues warning to customers to never wash their jeans

Levi’s CEO issues warning to customers to never wash their jeans

He admitted that he hasn’t washed his favourite pair for 10 years The Levi’s CEO has issued a warning to people who put their jeans in the washing machine. Charles ‘Chip’ Bergh has been a strong advocate for never washing jeans and has even admitted to not putting his favourite pair of jeans through the […]

1 year ago

People are only just realising why jeans have metal studs on them

People are only just realising why jeans have metal studs on them

Mystery solved! People are only just realising what the metal studs on their jeans are for. The popular item of clothing can be found hanging in most people’s wardrobes, but the design adopted so many years ago is not one we question too often. In particular, Levi’s jeans have a series of metal studs that […]

1 year ago

Levi’s CEO issues warning to customers to never wash their jeans

Levi’s CEO issues warning to customers to never wash their jeans

He admitted that he hasn’t washed his favourite pair for 10 years The Levi’s CEO has issued a warning to people who put their jeans in the washing machine. Charles ‘Chip’ Bergh has been a strong advocate for never washing jeans and has even admitted to not putting his favourite pair of jeans through the […]

2 years ago

This clever hack will help you find the perfect pair of jeans

This clever hack will help you find the perfect pair of jeans

Our hero. A woman on TikTok has just made our lives a million and one times easier after she has shared that hack that is a dream come true. Known on the video sharing app as @topnotchboutique, the TikToker posted a clip to help explain how she finds the perfect pair of jeans when out […]

4 years ago

Here’s why women in India are sharing ripped jeans selfies on social media

Here’s why women in India are sharing ripped jeans selfies on social media

The movement started after a politician suggested that women who wear distressed denim set a “bad example”. Over the past week, Indian women have been sharing photos of themselves in ripped jeans online. The movement is a reaction to comments made by Tirath Singh Rawat, an Indian politician. He suggested that women who wear ripped […]

5 years ago