It's not the first time fashion fans have gone wild for an item of clothing worn by Holly Willoughby.
Skirts and dresses worn by the mother of three are the most popular with the style brigade,
remember this Oasis dress, and just yesterday, the below Whistles skirt.
The buttercup yellow design, which is just gorgeous for summer, was worn by the TV presenter on yesterday's
This Morning and it wasn't long before her Instagram followers started gushing over it.
We have to say we're in agreement too because it's the type of piece that can be mixed and matched with so much plus it will update your summer wardrobe in a flash.
It's not cheap at £125 (around €142) but that hasn't jeopardised its popularity and it has already sold out on the Whistles website.
Don't worry though because if you
really want it, the Whistles Dark Yellow Lilian Pleated Skirt is still available to buy via House of Fraser and Next.
A skirt such as this one is a statement piece and Holly kept the rest of her ensemble muted with a simple cream jumper from L.K. Bennett and nude sandals.
Main image via Instagram: Holly Willoughby
