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Early years

11th Aug 2020

Dublin mum brings the celeb style to Irish parents with her brand Petit Avenue

Melissa Carton

Such gorgeous stuff.

Petit Avenue is owned by Dublin mum of two Joanne O’Brien

She set up the online baby boutique after returning from London but found that she couldn’t source the choice of brands she had in London and so Petit Avenue was born.

Many of the items Joanne stocks are exclusive to Petit Avenue and are favourites of UK well-known celebs such as Lydia Bright (The Only Way Is Essex) and EastEnders actor Jac Jossa.

Joanne’s business has been busier than ever in light of Covid-19 as people go online to shop and are keen to support Irish retailers like Petit Avenue.

“We’ve been helping lots of expectant parents to plan their nurseries and find their baby’s ‘going home outfit’ so we’re delighted that we can continue to provide this service and consult with expectant parents so that they can focus on something positive to focus on during these uncertain times.”

Petit Avenue stock a beautiful range of nursery and children’s bedroom furniture, including on-trend cot and bed canopies, giant stuffed animals and decorative hot air balloons.

All items are handpicked by Joanne and Petit Avenue are the only Irish store exclusively stocking some sought-after brands including Angel’s Face and the Rachel Riley Collection.

You can browse the entire Petit Avenue range on their website.