Your child's drawing could come to life as a soft toy in H&M Home drawing competition 7 months ago

Your child's drawing could come to life as a soft toy in H&M Home drawing competition

Is your kid bursting with creativity?

Then this competition will bring joy to your days at home! H&M HOME wants to design a brand new soft toy, and they need help from all the young artists out there.

A unicorn-sea-horse, a super-hero hamster or a giraffe with wings — what does the soft toy of YOUR child's dreams look like?

Why not let their imagination run free, snap a picture of his or her drawing and keep your fingers crossed — one young artist will see the drawing turn into a real soft toy, produced by H&M HOME!

Here’s how to enter the competition:

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  1. Let your kid draw or paint the soft toy of his or her dreams. Get creative — there’s no need to hold back!
  2. Take a snapshot of the drawing with your camera phone.
  3. Send the picture to softtoy@hm.com. By sending this e-mail you accept the Terms & Conditions (see below). You also accept that H&M will process your personal data according to the Privacy Notice for Competition (see below).

Important information:

This competition is open to kids of all ages. The person submitting the entry does, however, need to be 16 or above.

The winner will be picked by a jury consisting of representatives from the H&M HOME and their decision will be final. The winner will be contacted by H&M HOME.

T&C: The winning design will be produced by H&M HOME and sold online on hm.com and in selected stores worldwide during spring 2021. H&M HOME will own all user rights and holds the rights to make minor changes in the design due to production limits.