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09th Apr 2015

Whore-mones: Ice scream, you scream, we all scream (or laugh-cry) when we’ve got PMS

The only known cure for PMS gets a fitting revamp...

Sophie White

Some people we know have actually questioned the very existence of PMS. These people are men who quite clearly have a death wish.

PMS is, for many women, a monthly torment. The arrival of PMS is usually heralded by a dark sense of foreboding and an insatiable appetite. Then full-scale PMS hits. Days 1, 2 and 3 are characterised by intense physical pain, accompanied by mental anguish. Let the lashing out begin. The PMS climax is usually on day 3 when in the grip of several different emotions raging in the space of 10 minutes you might find yourself crying and laughing hysterically at the same time. Day 4 comes as a relief when all you have to deal with is an all-pervading feeling of low-level life hating. At this point you may even find yourself longing for your period to arrive to release you from the grip of this hormonal hell-week.

Some dos and don’t may help in surviving:

Don’t verbally abuse telesales people when they ask if you are having a nice day before trying to sell you a new insurance plan. They are not trying to goad you it is part of a sales script.

Do moan incessantly about your PMS. It’ll drag others down with you and make you feel better.

Don’t make any rash decisions. Like the purchase of harem pants or a floral headband, you’re objective reasoning is compromised by the hormones, hold off.

Don’t, for god’s sake, watch Steel Magnolias or any other film where Julia Roberts dies, or someone is mean to her. It’s. Just. Too. Much.

And finally DO eat loads of ice cream it is the only way to alleviate the cray.

This revamped ice cream packaging is by brilliant graphic designer Parker Jones and is so fitting. We WISH it actually existed but alas it is not a new ice cream brand (yet). Jones has designed packaging for a fictional brand called PMS with three flavours called; ‘I think I’m dying’, ‘Don’t come near me’ and ‘I need some more’ with essential info detailing the condition. Ice cream companies take note we NEED this in our lives.

pmsdbl

Images via Parker Jones

Topics:

news,PMS